Roughly 2,500 Interstate Batteries folks from around the country are coming to Orlando this week for our big convention. Distributors, Route Sales Managers, Administrators, Home Office Team Members, you name it — we’re gathering to get on the same page about the Interstate Batteries brand.

We’ll have some dispatches over the next few days featuring some of the sights and sounds of the convention. To begin, here’s a behind-the-scenes look at setting up: